Saladology® — Website Terms & Conditions (UK)

1. Who we are and how to contact us

Saladology® is operated by the Saladology team (pre-incorporation) ("we", "us" or "our"). We are in the process of incorporating a UK company; our full legal name and company number will be added here once registration is complete.

  • Correspondence address: Solar House, 915 High Rd, London N12 8QJ, United Kingdom.
  • Trading name(s): Saladology®
  • Email (general): fresh@saladology.co.uk
  • Email (investment gate): fresh@saladology.co.uk
  • Telephone: 020 797 11 020
  • Mobile / WhatsApp: 07 777 222 123

If you need these Terms in another format (large print, audio, Braille), please contact us using the details above. For legal notices prior to incorporation completing, please email fresh@saladology.co.uk so we can provide the appropriate service address.

2. What these Terms cover

These Terms govern your use of our website at saladology.co.uk and any microsites we operate (the "Site"), including:

  • viewing our brand, animations and product information;
  • booking a meeting via third-party tools (e.g., Calendly);
  • contacting us by email, phone or WhatsApp; and
  • (if and when enabled) placing orders for food and related products for collection or delivery.

Where we offer additional services, we may present additional terms. If they conflict, the additional terms prevail to the extent of the conflict.

3. Acceptance of these Terms

By using the Site, you confirm that you accept these Terms and agree to comply with them. If you do not agree, you must not use the Site.

4. Other policies that may apply to you

The following also apply to your use of the Site:

  • Privacy Policy — explains how we process personal data.
  • Cookie Policy — explains our use of cookies/SDKs and your choices.
  • Accessibility Statement — how we strive to make the Site usable by everyone.
  • Allergen & Food Information — how we present allergen and ingredient information for our products and for distance selling.

Links to these documents are available in the Site footer.

5. Changes to these Terms or to the Site

We may update the Site and these Terms from time to time, for example to reflect changes to our products, technology or applicable laws. We will post the updated Terms with a new "Last updated" date. If changes are material, we may also take reasonable steps to notify you.

6. Your account (if introduced later)

If we offer accounts, you must keep your login details confidential and not share them with anyone. You are responsible for activity under your account unless we are at fault. Tell us promptly if you suspect unauthorised use.

7. Information on the Site (including animations, timelines and 3D assets)

We strive to keep information accurate and up to date, but please note the following:

  • Illustrative visuals only. Our 2D/3D animations, renders, maps, walkthroughs and product imagery are artist’s impressions. They may depict conceptual restaurants, packaging, menus, fit-outs or locations that are not yet built or final. Visuals may not be to scale and may be cinematic (e.g., lighting, textures, motion).
  • Roadmap & timelines. Statements about future openings (for example, numbers of locations and areas such as Central London, the City of London or Canary Wharf, and timeframes such as “over the next five years”) are targets only and subject to change. They depend on factors outside our control, including planning and licensing approvals, landlord negotiations, financing, contractor availability, supply-chain conditions, technology readiness and regulatory requirements.
  • No commitment or guarantee. Unless we expressly confirm in writing (for example, in a signed contract or an order confirmation), nothing on the Site is a promise that a specific site will open, a product will be available, a feature will launch, or a timeline will be met.
  • Maps & counts. Maps and numerical counts (e.g., “8 locations”) are approximate and for orientation only. Boundaries and labels are indicative.
  • Music & third-party content. Any music, fonts, footage or other third-party assets in our media are used under licence or under applicable exceptions. They may be replaced in production.
  • Nutrition & allergens. Ingredients, recipes and sourcing vary seasonally. Nutritional values and allergen information may change. Always check the latest information at point of order and speak to our team if you have allergies or intolerances (see Section 13).
  • Smart farms: size, capacity and specifications. Any references to farm size (for example, gross floor area, grow area in m², number of racks/layers), production capacity (for example, kg per day/week, units per annum), crop cycles, yields, automation level, robotics, lighting or irrigation specifications, energy mix, water use or CO₂ usage are conceptual and based on preliminary designs, vendor data and/or pilot trials. They are subject to detailed engineering, site selection, utilities capacity, planning and building-control approvals, landlord consents, health & safety, HACCP/food-safety requirements, supply-chain availability, commissioning and staff training.
  • Ranges, assumptions & nameplate vs operational. Where we present ranges or illustrative metrics, they reflect assumed operating conditions and cultivars. Actual outcomes can vary due to seed/cultivar selection, seasonality, crop loss, pest/disease pressure, environmental controls, downtime for maintenance or commissioning, learning curves, quality standards, demand variability, logistics constraints and weather/power interruptions. “Nameplate” capacity may exceed achieved throughput.
  • Sustainability & nutrition claims. Statements about reductions in food miles, water consumption, pesticide/fertiliser usage, waste, carbon intensity, or nutrient density are indicative and method-dependent. Baselines, system boundaries and methodologies (e.g., LCA) vary. Figures may be estimates pending third-party verification and may change following audits, supplier changes or updated measurement. We do not guarantee any certification (for example, SALSA, BRCGS, Red Tractor, LEAF, organic, B Corp) until formally awarded.
  • Energy & utilities. References to renewable energy use, PPAs, tariffs or grid decarbonisation are subject to market availability, contract terms and grid constraints, and may change over time.
  • Site illustrations & geo-references. Indications of farm locations, footprints, service radii or catchment areas are illustrative and subject to commercial negotiations, due diligence and regulatory approvals. Radius times/distances are modelled estimates.
  • Supply & retail placements. Statements about supply agreements, supermarket listings, volumes or delivery SLAs are non-binding unless set out in a signed contract.
  • No reliance. Do not rely on general Site content (including animations, metrics and roadmap statements) for making personal, operational, financial or investment decisions. Seek independent advice where appropriate.

7A. Forward-looking statements

The Site may contain forward-looking statements, including goals, targets, projections, plans or expectations (for example, regarding store openings, smart farms, capacities, yields, sourcing, sustainability or performance). These statements are based on current assumptions and are subject to risks and uncertainties that could cause actual outcomes to differ materially. Except as required by law, we do not undertake to update such statements.

8. Intellectual property

The Site and its content (including text, graphics, 2D/3D animations, video, audio, logos and trade marks such as Saladology®) are owned by us or our licensors and are protected by intellectual property laws. You may:

  • view, temporarily cache and print pages for your personal use; and
  • share links to public pages of the Site.

You must not copy, adapt, reverse engineer, extract models, textures, music or code, or use our marks, except with our written permission or as permitted by law. Do not use frame-linking or scraping.

9. Acceptable use

You must not use the Site:

  • in any way that is unlawful, fraudulent or harmful;
  • to send or upload anything that is defamatory, obscene, discriminatory, infringing or otherwise objectionable;
  • to introduce viruses, malware, bots, or attempt to gain unauthorised access to the Site or our systems;
  • to manipulate reviews or endorsements (including posting fake, incentivised or misleading reviews);
  • to infringe any third-party rights.

We may suspend or withdraw access where reasonably necessary (for example, for security, maintenance or misuse).

10. Third-party services (Calendly, WhatsApp, maps, payments)

Where we embed or link to third-party services, their own terms and privacy policies apply (for example, Calendly for meeting bookings and WhatsApp for messaging). We are not responsible for third-party content or availability. If you leave our Site, check the applicable third-party terms.

11. If we offer online ordering (distance selling)

If and when online ordering is available, this Section will apply in addition to any specific ordering terms shown at checkout.

11.1 Product descriptions, pricing and availability

  • We aim to display accurate descriptions, prices and availability. If we discover an error affecting your order, we will contact you and give you the option to continue or cancel.
  • Prices include VAT where applicable. Delivery or service fees will be shown before checkout.

11.2 Allergens and dietary requirements

  • We provide written allergen information before you order and on delivery/collection paperwork. Always tell us about allergies when ordering and again on collection/delivery. See Section 13.

11.3 Substitutions

  • Seasonal or supply constraints may require reasonable substitutions. We will aim to notify you of any material change and offer options.

11.4 Delivery and collection

  • Delivery windows are estimates. Risk in the products passes to you on delivery/collection. Please refrigerate/consume according to any instructions provided.

11.5 Cancellations and returns (perishable goods)

  • Perishable foods: Many fresh food items are liable to deteriorate or expire rapidly. For such items, the usual 14-day cooling-off right does not apply once delivered/collected. This does not affect your statutory rights if goods are faulty or not as described.
  • Non-perishable items (if offered): You may cancel within 14 days of delivery. You then have another 14 days to return the item in resaleable condition. We may deduct any diminished value resulting from unnecessary handling.
  • Quality issues: Please contact us within a reasonable time (ideally within 24 hours for fresh foods) with your order number and photos so we can investigate and put things right (refund, replacement or credit, as appropriate).

11.6 Refunds

  • Refunds are made to your original payment method within a reasonable time after we receive returned goods (if applicable) or confirm a remedy.

12. Promotions, vouchers and gift cards

Promotions and vouchers may have additional terms (e.g., validity dates, geographic or product exclusions). We may refuse a promotion if it has been misused, altered or is otherwise invalid. We do not provide cash alternatives unless required by law.

13. Allergen & food safety information

Food may contain or come into contact with the 14 major allergens. For distance selling (online/phone), we will make written allergen information available before you order and on delivery, and we encourage a conversation with our team. If you have a severe allergy, please contact us before ordering; we cannot guarantee a completely allergen-free environment.

14. Health, nutrition & wellness

Content on the Site is for general information only and is not medical advice. Consult a healthcare professional for specific dietary or medical guidance.

15. Investment-related information and gating (no advice)

From time to time we may make available information about our business that could constitute a financial promotion. We will only provide any investment-related materials to persons who confirm they are eligible (for example, Certified High Net Worth Individuals or Self-Certified Sophisticated Investors) and after we receive the prescribed statement signed within the previous 12 months. Nothing on the Site is an invitation or offer to the public to buy or subscribe for securities, nor investment advice. Capital at risk; investments may go down as well as up.

16. Our responsibility to you

Nothing in these Terms limits or excludes liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be limited or excluded by law. We are not responsible for loss or damage that is not foreseeable. We do not exclude liability for products not supplied with reasonable care and skill or not as described.

For free access to the Site (i.e., where you are not paying us), and except as set out above, we provide the Site on an "as is" basis and exclude implied warranties to the fullest extent permitted by law.

Reliance on illustrative content. For the avoidance of doubt, and to the fullest extent permitted by law, we are not liable for losses arising from reliance on conceptual or promotional content on the Site (such as animations, maps or illustrative counts/timelines), unless we have expressly confirmed the relevant matter in writing or we are required to accept liability by law (for example, for misrepresentation or where consumer rights apply).

17. User-generated content and take-down

If we enable reviews, comments or uploads, you grant us a non-exclusive licence to use and display that content in connection with the Site and our business. Do not post unlawful or infringing content or fake/misleading reviews. We may moderate, remove or refuse content that breaches these Terms. To report content, contact us using the details in Section 1.

18. Security

We implement appropriate technical and organisational measures to protect the Site. However, internet transmission is not completely secure. Please use up-to-date antivirus/OS and take care when following links or downloading files.

19. Suspension and termination

We may suspend, withdraw or restrict availability of all or any part of the Site for business and operational reasons, including maintenance, upgrades or misuse. Where reasonable, we will give you notice.

20. Events outside our control

We are not liable for any delay or failure to perform where caused by events outside our reasonable control (for example, extreme weather, supply chain disruption, power or network outages, strikes or government action). We will take reasonable steps to minimise the effect and resume performance as soon as reasonably practicable.

21. Complaints and dispute resolution

We aim to resolve issues quickly. Please contact us first using the details in Section 1. If we cannot resolve a dispute, you may have the right to refer it to an Alternative Dispute Resolution (ADR) provider. Using ADR does not restrict your court rights.

22. Governing law and jurisdiction

These Terms, and any non-contractual obligations arising out of or in connection with them, are governed by the laws of England and Wales. The courts of England and Wales have non-exclusive jurisdiction. If you live in Scotland or Northern Ireland, you may bring proceedings in your local courts.

23. General

  • If a court finds part of these Terms unlawful, the rest will continue in force.
  • We may transfer our rights and obligations under these Terms to another organisation. You may only transfer your rights with our consent.
  • A failure to enforce a right is not a waiver of that right.

24. Contact details

  • Email: fresh@saladology.co.uk
  • Telephone: 020 797 11 020
  • WhatsApp: 07 777 222 123

Important: Investment information gate (summary)

  • Any investment-related content is not an offer to the public and is only available to eligible persons.
  • We require the appropriate investor statement (signed within the last 12 months) before sharing materials.

Saladology® — Privacy & Cookies Policy (UK)

Applies to:

  • saladology.co.uk,
  • saladology.uk,
  • saladology.food, and
  • saladology.farm (the “Site”)

1) Who we are (controller) & how to contact us

Until incorporation completes, the controller is the Saladology team (pre-incorporation) (“we”, “us”, “our”).

  • Correspondence address: Solar House, 915 High Rd, London N12 8QJ, United Kingdom
  • Data protection contact: fresh@saladology.co.uk
  • Telephone: 020 797 11 020
  • Mobile / WhatsApp: 07 777 222 123

If you need this policy in another format (large print, audio, Braille), contact us using the details above.

2) What this policy covers

This policy explains what personal data we collect on the Site, why we collect it, how long we keep it, who we share it with (processors), international transfers, your rights, and how we use cookies and similar technologies.

3) The laws we follow

We comply with the UK GDPR, the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (PECR), each as amended by the Data (Use and Access) Act 2025 (DUAA). Where we transfer data internationally, we rely on recognised transfer tools (see Section 9). We keep this policy under review as ICO/Government guidance is updated following DUAA.

4) What we collect, why we collect it, and how long we keep it

Meetings (via scheduling form)

  • Data collected: Name, email, phone, company, role, preferred time, notes
  • Lawful basis: Contract (to arrange the meeting) or Legitimate interests (B2B relationship management)
  • Retention: 12 months after last interaction (longer only if needed for follow-ups or legal claims)

Contacting us (email/phone/WhatsApp)

  • Data collected: Contact details, message content, call metadata
  • Lawful basis: Legitimate interests (responding to enquiries)
  • Retention: 12 months after closure

Website analytics & performance

  • Data collected: IP address, device/browser data, pages viewed, events (e.g., clicks/scrolls), session IDs
  • Lawful basis: Consent (non-essential cookies/tech); strictly necessary where applicable under PECR/DUAA
  • Retention: Up to 13 months for analytics events; shorter where feasible

Media delivery & security (serving 3D/2D animations, musical walk-through, rotating bowl visuals; CDN & DDoS)

  • Data collected: IP address, device, playback events, network/edge telemetry
  • Lawful basis: Legitimate interests (secure, reliable delivery) and strictly necessary storage/access
  • Retention: Up to 12 months (CDN logs), shorter if possible

Marketing to corporate contacts (B2B)

  • Data collected: Business email, name, role, company, interaction history
  • Lawful basis: PECR corporate subscriber rules + Legitimate interests (always include opt-out)
  • Retention: Until you opt-out + 24-month inactivity review

Recruitment (if you apply)

  • Data collected: CV/cover letter, interview notes, right-to-work
  • Lawful basis: Steps prior to contract; legal obligation
  • Retention: 6 months post-process (or longer if you consent to talent pool)

Children

Our Site is for adults. Where consent is the lawful basis for an online service, UK law sets the child’s consent age at 13; otherwise, parental consent is required. We do not knowingly collect data from under-13s.

5) Where your data comes from

  • You (forms, emails, calls, meetings).
  • Automated collection (necessary cookies, security logs, consented analytics).
  • Scheduling provider (when you book a meeting).
  • Media/CDN providers (when you play videos/animations or load 3D assets).

6) Processors we use (categories)

We use reputable processors under UK GDPR/DUAA-compliant contracts. Typical stack:

  • Hosting & CDN: e.g., Cloudflare/AWS/Vercel/Netlify (content delivery, security logging).
  • Scheduling: e.g., Calendly or Cal.com (meeting booking).
  • Analytics: e.g., GA4/Plausible/Matomo (only after consent unless clearly exempt — see Section 10).
  • Video/animation streaming: e.g., Vimeo/YouTube/Cloudflare Stream (your 2D/3D assets and walk-through).

We maintain an up-to-date list of sub-processors at saladology.co.uk/sub-processors (create this page or replace with your list). Where a provider changes, we’ll update that page.

7) Marketing (emails/SMS)

  • We do not send consumer electronic marketing without consent, unless the soft opt-in applies (existing customers of similar products, with a clear opt-out in every message).
  • For corporate subscribers (work email addresses), PECR allows B2B emails without prior consent, but we always identify ourselves and include an easy unsubscribe.
  • You can opt out at any time via the link in our messages or by emailing fresh@saladology.co.uk.

8) Your rights

You have the right to access, rectify, erase, restrict, port, object to certain processing (including direct marketing), and withdraw consent at any time (it won’t affect processing already carried out). To exercise rights, email fresh@saladology.co.uk. If we cannot resolve your concern, you can complain to the Information Commissioner’s Office (ICO): Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF; Tel: 0303 123 1113; ico.org.uk.

9) International transfers

Some providers may process data outside the UK. When they do, we use one or more of:

  • the UK International Data Transfer Agreement (IDTA) or the UK Addendum to the EU SCCs;
  • Adequacy mechanisms (e.g., the UK-US Data Bridge for US organisations participating in the Data Privacy Framework – UK Extension); and
  • Transfer risk assessments, where required.

10) Cookies & similar technologies

Our approach

  • We never set non-essential cookies or use similar tech until you give clear, affirmative consent via our banner.
  • We provide “Accept all” and “Reject all” with equal prominence on the first layer, plus granular toggles.
  • We honour your choices, don’t re-prompt excessively, and offer a “Change cookie settings” link in the footer.
  • Until guidance stabilises post-DUAA, we will continue to seek consent for analytics/advertising cookies as best practice, even if some low-risk statistical uses may benefit from new exemptions.

What we might set (illustrative)

Strictly necessary

  • Examples: Load balancer/session ID; cookie to remember your cookie choices; security/anti-abuse; media streaming tokens
  • Consent: No (required for the service)

Analytics & performance

  • Examples: Page views, scrolls, play events for 2D/3D videos/animations; GA4/Plausible
  • Consent: Yes (we ask) — note: DUAA may exempt some low-risk statistical uses once fully commenced; we will still ask unless clearly exempt

Functional

  • Examples: Remembering form inputs; improved playback quality
  • Consent: Yes (if not strictly necessary)

Advertising

  • Examples: We don’t run ads on the Site today
  • Consent: Yes (if introduced later)

Important: PECR covers any tech that stores or accesses information on your device — not just cookies (e.g., local storage, SDKs). We block third-party embeds that can set non-essential identifiers until you consent; a placeholder invites you to “Enable”. Enabling may let that third party collect your IP/device details and playback events under its own privacy notice.

Example cookie inventory (replace with your stack)

  • cookie_consent — Saladology — Stores your cookie preferences — 6 months — Strictly necessary
  • __cf_bm / similar — CDN (e.g., Cloudflare) — Bot management & rate-limiting — 30 mins — Strictly necessary
  • _ga / _ga* (if used) — Google Analytics 4 — Website analytics — 13 months — Analytics (consent)
  • plausible_ignore (if used) — Plausible — Opt-out signal — 12 months — Functional (consent)
  • vuid / yt* (if used) — Vimeo/YouTube embed — Playback analytics & quality — Varies — Functional/Analytics (consent)

11) Security

We implement technical and organisational measures appropriate to the risk, including encryption in transit, access controls, least-privilege access, regular patching, and contracted processor safeguards. For media delivery and performance, CDNs may process limited telemetry to prevent abuse and ensure availability.

12) Data retention

We keep data only as long as needed for the purpose collected, then securely delete or anonymise it. Typical periods are listed above; legal or regulatory obligations may require longer retention (e.g., fraud prevention or litigation).

13) Do you have to provide data?

For meeting bookings and enquiries, basic contact details are necessary so we can respond or schedule. For cookies/analytics, you are in control — non-essential tech is entirely optional.

14) Automated decision-making

We do not make decisions solely by automated means that have legal or similarly significant effects on you. If our practices change, we’ll update this policy.

15) International users

Our Site is aimed at UK users. If we actively target the EEA in future, we’ll appoint an EU representative and update this policy.

16) Changes to this policy

We’ll update this page if our practices or the law change. Material changes will be highlighted for at least 30 days.

17) Contact us

  • Email: fresh@saladology.co.uk
  • Telephone: 020 797 11 020
  • Mobile / WhatsApp: 07 777 222 123
  • Correspondence address: Solar House, 915 High Rd, London N12 8QJ, United Kingdom